Health and Fitness
Sports Key is a Birmingham based not for profit Community Interest Company (CIC) which exists to improve the wellbeing, cohesion, and life opportunities of disadvantaged people within our community. We aim to bring positive action and remove barriers to enable cohesion of people from all backgrounds particularly marginalised ethnic minority groups by utilising physical activity and culture as the vehicle to drive transformational change.
– We aim to create greater social cohesion through integrating diverse communities and allowing people to try, share and celebrate new diverse experiences.
– We aim to change inactive people to active people in deprived communities where
access and affordability are key barriers to healthier lifestyles.
– We aim to provide young people from the community who suffer from a lack of skills and education and/or on the margins of society, with practical opportunities to enhance their employability prospects whilst also making a positive contribution to the community that surrounds them.